Why You Should Have Doctor Biography Pages on Your Website
In the age of the internet, the way people seek medical information and healthcare providers has drastically changed. With the abundance of healthcare information online, it’s crucial for medical practices and hospitals to establish a strong online presence. One effective way to do this is by having dedicated doctor biography pages on your website. In […]
How Google Reviews Help Search Rankings and SEO
Statistics show that about 82 percent of patients use search engines like Google to look for new providers. Google is the most visited, most credible search engine, and people trust the reviews on the platform. By having quality Google reviews, you can improve your rankings and SEO. In turn, this will increase your online visibility […]
How to Handle a 1-Star Review and Be HIPAA Compliant
Occasionally, an unhappy patient will leave a 1-star review online. How you respond to a negative review matters a lot. A recent survey from Press Ganey revealed that most patients read online reviews when selecting a healthcare provider. By properly addressing a poor review, you’re more likely to win your patient back, change prospects’ opinions […]
Give Your Patients an Online Review Option They Really Want
Research shows that 88 percent of consumers trust online reviews as much as word-of-mouth. Moreover, most patients use online reviews to decide where to seek care. While reviews are super important, many doctors feel uncomfortable requesting them. Fortunately, 70 percent of consumers, including healthcare consumers, are willing to leave reviews if asked to do so. […]
Why Text Message Marketing Can Lead to More Patients
When it comes to keeping your patients satisfied, sometimes it’s as simple as increasing your patient outreach efforts. Communicating with patients ensures they attend appointments and return to your practice. Keep reading to find out why text message marketing can lead to more patients! Patients Respond to Text Message Marketing Many practices want to communicate […]
Improve Your SEO Rankings with Reputation Management
Managing your practice’s online reputation may seem like an overwhelming task. With countless websites posting your information, it’s only natural that your patients will go looking to learn more about your practice. It can be stressful if you attempt to manage each of these sites and potential locations of information. That’s why tools like MDidentity […]
The Ins and Outs of MDidentity Express
Are you using your practice’s website to your best advantage? Many medical practices put the bare-bones information on their website and leave the other, more influential components to ads, third-party review sites, and social media. Your website is the online gateway to your practice since it acts as a virtual front door. While it is […]
Want to Know The Simplest Way to Boost Your Practice’s Reputation?
Doing business in the online world can be overwhelming. There are hundreds of places and ways people can interact with your practice. It’s nearly impossible to be aware of them all, and it can be a full-time job to manage your online presence. But managing your online presence is the only way to ensure you […]
Are You Hurting Your GMB Rankings Without Even Knowing It?
You know how important your Google My Business rankings are for getting website visitors and ranked on Google. A high GMB ranking gets more patients and prospective patients to call or visit your office. There are three factors that Google uses to determine your GMB rank. They are consistent positive reviews, proximity to city center, […]